December 11, 2018
The Surprising Way Companies Like Netflix and Amazon Conduct Market Research

The Surprising Way Companies Like Netflix and Amazon Conduct Market Research

Companies like Netflix, UrthBox, and Amazon are leveraging the subscription business model to discover what their customers want next. In a traditional business, the customer buys […]
December 11, 2018
Creating Sticky Customers by AdvantEdge Advisors - Mergers and Acquisitions Firm

Creating Sticky Customers

Repeat customers are the lifeblood of your business, but customers can be fickle. Here’s how to make them sticky. In a traditional business, the customer buys […]
January 30, 2018
One Tweak That Can (Instantly) Add Millions to the Value of Your Business

One Tweak That Can (Instantly) Add Millions to the Value of Your Business

If you’re trying to figure out what your business might be worth, it’s helpful to consider what acquirers are paying for companies like yours these days. […]
June 27, 2017
Preparation The Difference Between Successful and Failed Deals by AdvantEdge Advisors - Mergers and Acquisitions Firm

Preparation: The Difference Between Successful and Failed Deals

Owners often delay plans for a sale until the very time when the sale is least likely to be successful: when they need the money. Others […]

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5 Lessons from Home Depots Acquisition of Blinds.com

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